15 Black Hat Techniques that Can Harm an SEO Campaign

Reading Time: 11 mins 10 sec

In this article, we are discussing 15 Black Hat Techniques That Can Harm an SEO Campaign.

Black Hat Techniques That Can Harm an SEO Campaign

In brief,

  • Keyword Stuffing
  • Hidden Text or Links
  • Duplicate Content
  • Invisible iFrames
  • Doorway and Gateway Post
  • Cloaking or Redirecting
  • Mirror Website
  • Negative SEO
  • Unrelated Backlinks
  • Unrelated Meta Description
  • Spamdexing
  • Paid Links (Link Exchange)
  • Article Spinning
  • Content Scraping
  • link farming

If you are familiar with SEO then you must be familiar with Black Hat SEO. 

If not, then this Hindi article on Black Hat SEO is just what you need. 

You can learn everything you need to know about black hat SEO, including what it is, how to use it, and its benefits and drawbacks, in this article. 

Additionally, you have been told about all the Black Hat SEO tips as well as how to earn money using these Black Hat SEO Techniques.

As you all know, there are three different techniques used to do SEO: White Hat SEO, Black Hat SEO, and Gray Hat SEO. 

Most bloggers optimize their blogs and websites using White Hat and Black Hat SEO techniques. 

Well, many bloggers use these black hat SEO strategies to boost the ranking of their posts quickly. 

However, as everyone knows, Google’s algorithms consider Black Hat SEO to be inappropriate.

New bloggers often misuse them and harm their site ranking. 

The advice given in this post is important for a new blogger to avoid these things. 

If you are a blogger, then you should read the whole article carefully because the advice given in it will be very useful for you. 

However, before providing more details on Black Hat SEO, it is important to note that it is a myth.

Read This: What Is SEO

What is Black Hat SEO?

The method used to improve the ranking of a website, blog, or blog page and get higher traffic is known as Black Hat SEO as it disregards the guidelines and rules of search engines. 

Another name for Black Hat SEO is Negative SEO. 

The main purpose of using black hat SEO techniques is to rapidly improve the ranking of a site, blog, or blog page on the search engine result page (SERP).

It is common for hackers and virus developers to use this SEO technique, but novice bloggers often do the same.

In Black Hat SEO, priority is given to the search engine’s algorithm rather than the user.

15 Black Hat Techniques That Can Harm an SEO Campaign

Keyword Stuffing

Keyword stuffing is the practice of using certain keywords repeatedly and unnecessarily in an article. 

Using keywords repeatedly outside of groups, lists, or articles is an example. 

Such unethical SEO techniques are often used by new bloggers to elevate their posts in search results. 

However, such articles have a negative impact on the readers.

Bloggers have for some time used the black hat SEO technique of keyword stuffing to get their blog posts to the top of search engine results. 

But since then, search engine algorithms have changed a lot, and they are now much more capable of detecting such posts. 

In such a situation, the search engine can also penalize your website or blog.

Even today many bloggers use keyword stuffing, but by doing so they hurt themselves. 

Over time their ranking starts to drop and search engines may also add such websites or blogs to the blacklist.

Read This: 15 Best Keyword Research Tools For Free 

Hidden Text or Links

The easier it is for search engines to crawl a post, the more keywords it contains. 

Because of this, bloggers are looking for techniques that allow them to include as many keywords as possible in their posts. 

Hidden text is one of these techniques. 

In this method, bloggers make the background of their articles the same color as the keywords.

The chances of your post getting a high ranking are increased as a result of the fact that these keywords are hidden from readers but easily crawled by search engine algorithms. 

Additionally, because readers don’t see that text at all, it doesn’t have any negative effect on them. 

This method is also known as an invisible keyword. 

This also falls under the category of “black hat” SEO methods.

Duplicate Content

Duplicate content refers to when bloggers repeatedly publish the same post or paste another person’s writing into their own. 

Duplicate content is also known as plagiarism in blogosphere lingo. 

If you use this type of duplicate content on your blog, it may help your blog for some time, but eventually, it may lead to a significant drop in your ranking.

Doorway and Gateway Post

These types of posts or pages are considered to be of low quality by search engine algorithms and are known as the doorway and gateway posts or pages. 

Such posts contain incorrect or incomplete information and overuse of keywords. 

Such posts are specifically created with search engine spiders in mind, allowing for quick and easy indexing and good ranking.

Invisible iFrames

You’ve probably come across websites where, when you visit, some pages automatically start downloading in the background, even when you’re not even viewing them. 

These types of pages are known as invisible iFrames. 

Bloggers use so-called black hat SEO pages that are completely undetectable.

Cloaking or Redirecting

One such black hat SEO technique is cloaking and redirecting, in which bloggers divert readers from one page to another in an attempt to increase traffic to their blog or website. 

The content of these two pages is of different types. Search engine crawlers suggest search engine bots on the first page when they perform a keyword search. 

The second page is for readers only. 

Compared to the first page, the content of this page is completely different. 

The front page exists solely to trick search engine bots. The term “cloaking” or “redirecting” refers to this type of coding.

The terms sneaky redirect and page hijack are also commonly used to refer to it. 

As a result, the bounce rate on your website may increase, which makes it one of the main reasons. 

For example, a reader may visit a page with educational content, and that page will direct them to another page. Where you can get information about games. 

In this way, the gaming page receives traffic from users who are searching for educational content.

Mirror Website

These websites are known as mirror websites because many bloggers create multiple websites to rank their website and consistently post the same type of content on each website, in the hope that one or more of them will be ranked. 

Due to duplicate content on these websites, even if you have a high rank initially, over time search engines may start penalizing you and lower your rank.

Negative SEO

Additionally, Black Hat SEO employs negative SEO tactics. 

Negative SEO refers to spamming and attempts to lower a competitor’s website ranking for a particular keyword. 

In negative SEO, the quality backlinks of the competing website are removed, the number of its backlinks decreases, and spam links are generated for it. 

Negative SEO is a common name for Black Hat SEO.

Unrelated Backlink

Many bloggers use these backlinks to increase traffic to their sites, which has nothing to do with the content they are writing about. 

These backlinks increase the spam score of your website, and search engines will devalue your content, which will lower its ranking.

Unrelated Meta Description

An important factor in the ranking of a post is the meta description. 

It is easy to learn about the content related to the content, thanks to the meta description. 

Bloggers often use such precise meta descriptions for their posts, which helps them to rank well in search engine result pages. 

Search engines view this use of unrelated meta descriptions as unethical and a form of black hat SEO.


The act of spamming your website or blog to be indexed is known as spamdexing. 

This spam includes using hidden links, spamming comments, repeated use of unrelated phrases, etc.

Paid Links (Link Exchange)

Black Hat SEO also refers to the practice of using paid links of any kind to build backlinks to your website or blog. 

These special backlinks that you create can easily get penalized by Google bots, which can be harmful to an API website or blog. 

Therefore, never use any automated software or link exchange to generate backlinks for your website.

Read This: What is PPC in advertising

Article Spinning

Black Hat SEO also includes spinning articles. 

Article spinning is the process of copying a popular blog and publishing it through third-party tools. 

Search engines can also ban you in this situation.

Content Scraping

Content scraping is when you copy content from another website and publish it yourself. 

Search engines do not give top priority to such content. 

Even if you publish scraped content from a popular website and get a good rank in SERP, eventually your content will be penalized by search engine bots. 

Read This: What is a Google bot

Link Farming

Link farming is the practice of building backlinks from multiple blogs to one blog. 

If even one of these blogs receives negative search engine bot attention, your entire network could be blocked.

The Risks of Using Blackhat SEO

If Google determines that you are using “Black Hat SEO”, they will penalize you. 

When you receive a Google penalty, the search engine changes its algorithm, which can lower your website’s ranking or, in the worst case, result in a permanent ban.

Why Whitehat SEO is a Better Choice

White Hat SEO provides relevant content, clicks, high visibility, and long-term results. 

However, using black hat SEO involves risks such as getting penalized, having your website shut down, giving users a bad experience, and missing out on conversion opportunities.

What are examples of black hat SEO?

Black hat SEO tactics often use techniques such as invisible text, doorway pages, keyword stuffing, page swapping, and adding irrelevant keywords to a page. 

Below is a description of each of these methods, along with information on how harmful they can be to a business website.

How to Spot and Avoid Blackhat SEO

  • – Treat search engines and users equally.
  • – Don’t overuse keywords; Instead, focus on creating original, high-quality content.
  • – When including structured data on your website, follow the rules.
  • – Never buy or sell links, and be aware that a black hat exchange involves more than just the exchange of money.

The Future of Blackhat SEO: What to Expect

Google has the right to penalize your website if they find that it is using Black Hat SEO. 

The Google penalty will result in the search engine’s PageRank algorithm being updated, which can reduce the ranking performance of your website or in the worst case remove it altogether.

Blackhat SEO and its Impact on the SEO Industry

Black Hat SEO violates the standards set by search engines and manipulates them to improve rankings. 

This may result in a lower position or complete omission from the search results. 

White Hat SEO is a more ethical approach to SEO that emphasizes creating high-quality content and a positive user experience.

Alternatives to Blackhat SEO: Grey hat SEO

The combination of SEO tactics (Black Hat techniques) that do not follow the Google Webmaster Guidelines (White Hat SEO) is known as Gray Hat SEO. 

For example, both creating high-quality content and buying backlinks from it are unethical.

Read This: Google Webmaster Guidelines updated

Black Hat SEO vs. White Hat SEO

Black hat SEO techniques directly violate various standards set by search engines. 

Search engines can penalize you for manipulating and misleading these guidelines. 

Worse yet, it is possible that you may not appear in the search results at all. 

However, White Hat SEO is the most ethical and long-term way to conduct your SEO activities without worrying about adverse consequences.

Marketers should always use white hat SEO techniques. 

Websites can benefit greatly from providing a positive user experience and following search engine guidelines. 

In the long run, this technique can generate higher rankings on search engine result pages (SERPs) in addition to being sustainable.

Is it illegal to do Black Hat SEO 

The use of Black Hat SEO is prohibited by Google’s policies, not by law. 

If you use black hat SEO techniques to optimize your website or blog, then the ranking of your website or blog by Google can be reduced. 

In addition, it can be banned. Such black hat SEO techniques are banned not only by Google but also by other search engines.

Yes, definitely, if you are operating a short-term business and your goal is to attract customers for a limited period of time. 

However, if you want to operate a long-term business with the goal in mind, then in my opinion you should avoid using black hat SEO techniques and instead use white hat SEO techniques to optimize your website needed.

What are the benefits of Black Hat Seo?

As we said earlier, Black Hat SEO techniques are more beneficial than other SEO techniques if you only intend to use your website temporarily. 

Here, we have discussed some of the advantages of using Black Hat SEO.

  • – You can quickly rank your website or blog on SERPs by using Black Hat SEO techniques.
  • – Using Black Hat SEO will help you to gain popularity for a website or blog quickly and temporarily.
  • – With the help of these methods, you can successfully monetize your website or blog.

What are the disadvantages of Black Hat Seo?

While there are benefits to using black hat SEO techniques for your website, there may be far more drawbacks than benefits. 

What damage Black Hat SEO has done to a website or blog?

  • – Using black hat SEO techniques to rank on SERPs can eventually lead to a sharp drop in your ranking.
  • – If you use Black Hat SEO then you run the risk of getting banned by Google and other search engines.
  • – Using Black Hat SEO increases the bounce rate of your website or blog.
  • – Black Hat SEO can also harm the domain name of your website or blog.

How to earn money from Black Hat SEO?

You can quickly gain popularity for your website using black hat SEO techniques, and once people start visiting it, you can make a lot of money quickly using a variety of strategies. 

Describe some of these techniques for us:

Ad Networks

You can also earn money from them by including their ads on your website. 

Any type of ad – pop-up or propeller – can be placed and you can make a lot of money from them in a short time. 

Some low-quality ads that you see as long-term capital can’t be used on such blogs.

As a result, you are allowed to use these low-quality ads on a website that you have optimized using black hat SEO methods and that you consider a short-term investment. 

Because using such tools can harm your website’s reputation and ranking.

Referral Links

Today there are many websites and applications that pay you for referrals. 

All you need to do is share your referral link with others, and if someone downloads the app using your link, you will receive a certain referral fee.

Affiliate Marketing

If your website gets a lot of traffic, then your website can earn you a lot of money through Affiliate Marketing.

Sell Products

If your website ranking is high and you run an online business, you can easily sell your products by attracting customers.


With drop shipping, you can earn good money on any website. 

All you have to do is buy cheap items in bulk and retail them. 

Any of your websites that are ranking well for you can work as an effective marketing tool for you. 

Through this, you can engage in online selling. 

So, friends, these are some of the ways by which you can earn good money quickly if your SERP ranking is high.


In this article, we are discussing 15 Black Hat Techniques That Can Harm an SEO Campaign.

Black hat SEO refers to the use of techniques that have been deemed illegal by search engines when optimizing a website or blog. 

Content that employs such methods to achieve higher rankings is strongly disliked by Google and other search engines.

I believe you enjoyed reading our article on Black Hat SEO in Hindi and now you have a better understanding of when to use it as well as the advantages and disadvantages of doing so.

Additionally, we have discussed in this post how you can earn a lot of money using Black Hat SEO.

If you blog yourself, in my opinion, you shouldn’t be using these kinds of strategies to climb up the rankings quickly. 

To optimize your website or blog, just be patient and use white hat SEO techniques. 

Please comment on this post and stay in touch with us to know about our upcoming post, White Hat SEO, to let us know how you liked it. 

If you want, you can follow us to get updates on all our new posts.

Read Also


What are some black hat SEO practices to avoid?

Keyword Stuffing
Hidden Text or Links
Duplicate Content
Invisible iFrames
Doorway and Gateway Post
Cloaking or Redirecting
Mirror Website
Negative SEO
Unrelated Backlink
Unrelated Meta Description
Paid Links (Link Exchange)
Article Spinning
Content Scraping
Link Farming

What is Negative SEO?

Black Hat SEO is another name for “negative SEO”.

Is doing Black Hat SEO beneficial for a site?

Short-term website work can be beneficial for you, but using it for long-term work can be quite risky.

Which techniques are used in Black Hat SEO?

Black hat SEO practices include using duplicate content, keyword stuffing, cloaking or redirecting websites, spamming, content scraping, and spinning.

What is Negative SEO? Is there any qualification required to learn Black Hat SEO?

No, it is not necessary to have any qualifications.

What are any 4 factors of black hat SEO?

Keyword Stuffing. Hidden Text or Links. Duplicate Content. Invisible iFrames

What factors can hurt SEO?

Low-grade links.
Content duplication.
Changing an internal link.
Illegal use of someone’s intellectual property.
Latest Google Update.
Competition has increased

Sunny Grewal

With more than five years of experience, Sunny Grewal is a genius at SEO. They have been helping businesses in managing the continually changing field of search engines since 2019. Sunny Grewal is serious about optimizing websites for search engines and likes to share their SEO knowledge through clear and useful articles.

Leave a Reply