10 Claude prompts for SEO workflow

Claude prompts for SEO workflow

1. Topical authority map

“Act as an SEO strategist. For the niche [TOPIC], create a topical authority map: one pillar page, 8 cluster pages, and 3 supporting FAQs per cluster. Include primary keyword, search intent, and internal linking direction for each.”

2. Search intent classifier

“I’ll give you a list of keywords. For each, classify: intent (informational / commercial / navigational / transactional), funnel stage (TOFU / MOFU / BOFU), and recommended content format. Output as a markdown table. Keywords: [PASTE LIST]”

3. SERP gap analysis

“Here are the top 5 URLs ranking for ‘[KEYWORD]’: [PASTE URLs or summaries]. Analyse what subtopics, questions, or perspectives they all miss. Suggest 5 unique angles I can cover to differentiate my page and target featured snippets.”

4. E-E-A-T content brief

“Write a full SEO content brief for ‘[TARGET KEYWORD]’. Include: audience persona, E-E-A-T signals to demonstrate, heading structure (H1–H3), word-count estimate, internal/external link suggestions, and schema markup type.”

5. On-page optimiser

“Below is the [title tag / meta description / H1 / intro paragraph] for a page targeting ‘[KEYWORD]’. Critique it against on-page SEO best practices, then rewrite it—keeping it natural, under the character limit, and optimised for click-through. [PASTE CURRENT COPY]”

6. FAQ & People Also Ask miner

“For the topic ‘[KEYWORD]’, generate 10 ‘People Also Ask’-style questions a user might search in 2026, including voice and AI-mode queries. For each, write a 40–60 word answer formatted for a FAQ schema block.”

7. Internal linking audit

“Here is a list of my published URLs and their target keywords: [PASTE]. Suggest an internal linking plan—which pages should link to which, anchor text to use, and any orphan pages that need immediate links. Prioritise by PageRank flow logic.”

8. Link-building pitch generator

“Write 3 variations of a link-building outreach email for my article ‘[MY URL/TITLE]’. Angle 1: resource addition. Angle 2: broken-link replacement. Angle 3: data collaboration. Keep each under 120 words, personalisation placeholder in [brackets].”

9. Technical SEO issue explainer

“I ran a site audit and found these issues: [PASTE ISSUE LIST]. For each issue, explain: what it is in plain English, its SEO impact (high / medium / low), how to fix it, and the effort level. Output as a prioritised table.”

10. Monthly SEO report narrative

“Here are last month’s SEO metrics vs. the prior month: [PASTE DATA]. Write an executive summary (150 words), a ‘what worked’ section, a ‘what didn’t’ section, and 3 recommended actions for next month. Tone: confident, data-led, jargon-free.” 

Sunny Grewal

With more than 5+years of experience, Sunny Grewal is an SEO Observer & Expert in AI-driven SEO. He has been helping Small businesses manage the continually changing field of search engines since 2019. He is very serious about optimizing websites for search engines and likes to share their Practical SEO knowledge through clear and useful articles.

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