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We will try to know in this complete article what is SEO link building?

If you are not aware of this then you have been to the right article.

Because in this article we will discuss what is SEO link building and how it becomes a very important ranking factor for search engine optimization.

We will try to cover all your questions in this way in this entire article.

Link building is considered an important factor according to the Google algorithm.

You must have heard about link building somewhere before.

But you would never have applied for it due to a lack of correct and complete information about it.

Today we will also throw light on this post that if you are a blogger and you have not yet done link building on your website.

Then you are only in second place on the way to success.

That is why you should understand this article very carefully.

So let’s get started.

Do you really know SEO link building – Tweet this?

What are links?

If you are a content creator or simply a blogger.

Then the link for your blog plays a very important role.

Because Google is always getting importance for a high authority website backlinks.

When we add or submit our blog or Blogspot to another website.

Then this is actually called links or backlinks.

There are many types of links, but the link with anchor tax is considered the most important and effective.

Because it contains our URL as well as our focus keyword.

Due to which this link becomes very more effective.

For this reason, whatever post your focus keyword is for, that post gradually starts ranking.

But yes you should always keep in mind that the website on which you have submitted your URL should be a high authority website.

Which increases your chances of getting a lot of boost in your ranking.

What is link building?

Link building is a process in which we link our blog posts or blog pages to our website and any other website.

Link building is a process due to which we can easily get our website or page ranked in any search engine.

For this we do not need to do many technical things, it is a very simple process that everyone can do.

If you want to make your post good and rankable in the eyes of any search engine, then you have to do link building.

What is SEO link building?

SEO( search engine optimization) Link building is one of the many ranking factories used in search engine optimization.

Because the link itself is such a big factor in our website that makes any search engine believe that our website is authentic or not.

For example, Google is a search engine and for that quality content, the link on our website acts as a signal.

Because of which Google trusts our website and it comes to know that quality content is available on our website.

That is why the same website ranks any search engine result page(SERP).

Which properly links to the high authority and niche-related websites.

And because of these links, any new or old website can easily get ranking quickly.

If we try to understand link building in simple language, then there is a process in which we can link our website in two ways.

1. Internal linking

2. External linking

Internal or Inbound linking:

In this type of linking, we keep the pages and posts of our website linked with our best pages and posts.

External or outbound linking :

In contrast to inbound linking, in external linking, we link our website to those websites that are firstly related to our niche.

And secondly, that website has high authority in the eyes of search engines.

So today we will talk about some link building here which is very important for us to know.

And if we want to rank our website in any search engine through SEO link building so keep with us.

Basic of SEO link building

If we talk about the present, even today links are considered to be the most important factor of ranking in any search engine.

So if you want to rank your website in any search engine then you must do link building.

Google and any search engine mostly rank only those web pages which are properly linked to maximum high-quality web pages.

So there are many chances for any website or web page to be ranked in any search engine.

This simply means that if any web page, website or blog is well linked then their chances of ranking are higher.

If we talk about the present, even today links are considered to be the most important factor of ranking in any search engine.

And that’s why you should know some of its basics like:

• Google Penguin update or Google Panda update definitely affects our traffic.
• But you also get a lot of profit because of this, the only condition is that your backlinks count should be very high and good.
• Now it comes to how important it is to have backlinks.
• Then you always have to keep in mind that one of your high-quality backlinks is equal to 100 poor-quality backlinks.
• That is why it is said every time that we should always create high-quality backlinks.

Now perhaps this question must be coming to your mind, what are high-quality backlinks?

And how to make it?

So you do not need to be afraid much, you just go ahead with this article.

What are high-quality links and how to create them?

When we talk about making links, there are 2 types of links in it, one high quality and one low quality.

High-quality links:

If we do high-quality backlinks, then you can easily rank your blog or website by sitting in your home.

Links of this type are very important for your website or blog.

That’s why always try that whenever you do link building, make high-quality links only.

Low-quality links:

But when we start doing poor or low-quality links.

Then you are doing absolutely the wrong thing and you should immediately avoid it.

If you have made total low-quality backlinks, then understand that Google will never panelized your website.

If you have already made low-quality backlinks for your website or blog.

Then you should try to make maximum high-quality backlinks equal to that.

You should know that your high-quality and low-quality backlinks should be in such away.

That your high-quality backlinks should be made more and low-quality backlinks should be less.

For example, your high-quality links are more than 70% to 80%.

But your low-quality links are less than 20% to 30%.

But apart from this, you can also keep their ratio equal to be ranked in any search engine.

But always keep the ratio of high-quality links to be more.

For example, your high-quality links should be 51% and your low-quality links should be 49%.

Authority of the website:

The Authority of the website depends on how old the domain of your website is.

The older your domain is, the better your website will be called the authority website.

This means that in order to increase the authority of any website, it is very important for that website to be old.

Which we also call domain authority(DA)and domain edge in simple language.

Let me tell you one thing here for the authority of your website.

You should not change your domain again and again, but keep renewing our same domain from time to time.

Because if we change our domain name again and again and use a new domain.

Then it will be very difficult to maintain its website authority.

Authority of the page:

If you want to increase the authority of the page of your website, then you do internal linking well.

But you should always keep this thing in mind that the page of the website to which you are linking your page.

Should have more high quality and good page authority (PA).

When you link your old pages with good authority with your new page, you will get more benefit from it.

No search engine shares it publicly but does use it in the foundation of its algorithm.

Internal or inbound linking:

Now we talk about internal linking, then you must do internal linking in your articles.

Apart from this, your website gets a lot of benefits.

On the type of topic on which you are writing your blog post.

Link your other articles related to that topic to each other through interlinking.

This happens when your user comes to your website to read your article.

Then because of this internal linking on the website, it spends more time on your website.

Due to which the bounce rate of your website decreases.

Which helps you a lot in ranking.

Link anchor text:

I don’t know whether you know about it or not.

But let me tell you that anchor text is such a tax that you can link your website.

It happens that when your user clicks on it, he gets redirected to the website there.

Anchor text is mostly used in comments.

But in this, you must take care of one thing that you should never use your name or the name of your website or the focus keyword on your website.

Because this process is considered spamming.

Link co-citation:

The meaning of the word co-citation is that it is a word that is around the link in your post.

Many search engines use it as baby anchor text.

It also helps a lot in ranking your website.

Link from the guest post:

You all must know about guest posts, this is such a post that we are writing.

 But for link SEO, we publish on another blog or website.

Link building is the best way in my opinion to build external links.

This method of link building is also called guest post blogging.

Google had said in its official blog that guest posts can also be spammed.

But Google is setting some criteria for this, which I tell you, such as:

Firstly, if someone is paying you for a guest post, then you do not do it because it is called spamming.

Secondly, if the anchor text that you are using for the link in your article matches with the content of your article.

It means that our main focus is never to use the keyword as anchor text.

Thirdly, whenever you use it, keep in mind that you publish the same post which you have not posted on any other website.

This means you should post it on your website first, then submit it to another blog or website.

Fourth, whenever you do guest posting.

Then keep in mind that you should post your blog on the same niche website where there is content related to your website.

Difference between do-follow and no-follow links

If you guys want to know what is the difference between do-follow links and no-follow links.

Then the difference in this is very clear and simple.

Actually, when you follow any link, it means that you are adding this link with you.

But on the contrary, when you do not add anyone with you, it means that you are not following yourself.

When it comes to search engine optimization, we create do-follow links.

Because this link is consumed by the search engine.

Because of this, it helps us to rank our website.

You should pay maximum attention to creating do-follow backlinks.

Everyone used no-follow, which tells the search engine which links to consume or not to follow.

And we mostly use it for our personal region.

Email outreach

You will not get link building in search engine optimization through email, but it can definitely get good traffic to your blog or website.

You can use the contact form on your website, through which you can have a good list of visitors.

In today’s time, the more users email has, the more powerful the online marketer is.

Through your email list, you can sell any of your products or services to those who may need them.

For this you have to design the best email, which you will send to those users who you think can buy your services and product.

There is a very simple format to design any email, let me tell you to step by step.

• Step1. Firstly all your usernames will come.
• Step2.After that, you write the name of your topic.
• Step 3. After this, you have to write some catchy words about your article which can attract your user.
• Step 4. After that give the link to your article.
• Step5.After that, you have to tell yourself in between 25 to 50 words how much you know about this topic.
• Step 6. After that, you give the link to your website.
• Step7.And lastly, give your name as regards.

You can design your email form in this simple way.

Note: You can use contact form 7 to design a contact form, it’s a WordPress plugin.

When your user gets to your email, he will definitely visit your blog.

Why are links so important for SEO?

Links play a very important role in search engine optimization

Because if you want your content to be ranked in search engines then you have to create quality backlinks.

Only the links created by us tell any search engine how important our page is.

When a page gets a link from a high authority site.

Then Google can easily understand that there is good content on this page as well because a high authority website has supported your page.

In Google’s past algorithm, any website was shown on the top only on the basis of the link.

But now only the link is not everything, but the quality of the content on your page also matters.

Even if Google ranks any of your pages at the top on the basis of the link and the user does not like that page.

Then your page slowly starts going down in the search engine.

Links also become important because Google or any search engine comes to your website through the link itself.

Regardless of whether you have connected that page through the sitemap or not.

But if that page of yours has got a link from another high-quality website.

Then Google easily crawls that page of yours through that link.

What is quality in links?

When a link has a good page rank, then your link is at the top of a post.

That is when you take a link from another website.

Then ask them to put your link in the first or second paragraph placed above.

Apart from this, if the chances of getting clicked in the sidebar in a post are high.

Then you can also ask them for the sidebar because the link of the sidebar is also of good quality.

But the link found in the footer or in the last paragraph of a post is called a link of low quality.

But sometimes the link found in the last paragraph in the post can also be of high quality.

But if that link is a big flashing button with high lighting.

Then the chances of it being clicked become very high.

But according to the design of a website, the sidebar also looks more attractive and the chances of clicking here are very high.

Then the link of the sidebar also becomes a link of high quality.

While taking a link from any website, you can check their site by yourself, if the chances of being clicked in the sidebar or footer are high.

You can also take a link from there and that too is considered a high-quality link.

How to find high-quality links?

It is important for you to know which website is of high authority, and how many others are there for you to make your backlink.

The simplest way to know this is that you can check the scores of your website by going to different tools such as Similarweb, GTmetrix, Alexa, etc

Also, by looking at their (domain authority)DA and (page authority)PA, you can definitely guess a little bit about the website.

Or you should search according to your niche in any search engine and see the website that is coming on top.

That top 10 website is a high authority website, you can take a link to it.

Similarly, Google considers backlinks found from news websites, Wikipedia, and many other websites as a priority.

What is the relevance of links?

Many times you must have heard the name of relevance Link.

This means that your written content should be on the same subject from whose website you are taking the link.

It is the best and high-quality link that makes a huge difference in your ranking.

But if you have taken the link of the website of some other topic out of the topic of your website.

Then instead of benefiting you, you can do harm and push your ranking down.

Google has always been saying that you should take a backlink for your page from the other side or a page related to the same page.

Otherwise, if the link keyword is not available, then that link will be of no use in the eyes of Google.

Quantity of links

Google does not give us information about how much the total volume of the link should be and how many links should be made, nor do we know from anyone.

But yes, the more and more high-quality links your page has got, the more your page’s ranking and value will increase.

The link creation ratio should be increased gradually.

For example, if you are making 10 links this month, then next month you will try to make 12 or 15 links.

It is not that you made 50 links in 1 month and came to 500 next month and then 50 next month.

This kind of process is called spamming because even after suddenly creating a lot of links.

Google also considers it as spam, always maintaining the speed of making your link.

A natural link is the same one that comes from a high authority website and the speed of link making should be the same.

Google always looks at the average of the total number of backlinks created in your last 2 years or 24 months.

If you create a link with very high speed, then the link created by you will be considered unnatural.

And you will not even get the benefit of it.

Tools for link building

1. Ahrefs

2. Just reach out

3. Moz link explorer

4. Ninja outreach

5. Link prospector

6. Buzzsumo

7. Cognitive SEO

8. Pitchbox

9. Majestic SEO

Conclusion

We discussed in detail what is SEO link building in the entire post.

In this way, you have chosen the time to write the post for your website and the time to publish it.

In the same way, you should also choose the time to create your backlinks.

And always keep your link-making speed the same so that you do not suffer much.

We hope you have learned a lot from this post.

If you have any query suggestions related to this post, then you tell us in the comment below.

And if you liked this post, then you must share it with your friends.